Andrew Horn

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Arts and Culture

Andrew Horn is a writer, cultural advisor and former art gallery owner who works with business leaders on the role of the arts in leadership, identity and social cohesion. A leading authority on traditional Indian and Sanskrit drama, he is best known for his acclaimed English translation of Vidagdha Madhava by Rupa Goswami – widely regarded as the most accurate rendering of the 16th-century Sanskrit epic. The son of pioneering neuroscientist Sir Gabriel Horn and grandson of the socialist peer Baron Soper, Andrew brings a unique perspective to The European on the intersections between culture, tradition and modern leadership.

How to become a (sales) guru

Master sales through ancient Indian wisdom—mindfulness, breath control, and selfless service can transform your business success.